Digital Marketing & SEO Blog
Expert knowledge & tips to help marketing professionals and business owners make well-informed search engine marketing decisions.
20 Types of Links That Matter for SEO
There are many types of links that have an impact on your website's search rankings, which is why link building is one of the foundational activities for search engine optimization. In order to give yourself maximum value, you first have to understand each type of link and how it contributes to SEO rankings.
How to Find the Best Long-Tail Keyword Opportunities
Long-tail keywords are an essential part of any SEO gameplan. These keywords are extremely effective when used correctly. The key is understanding not just how to find long-tail keywords, but also how to use them effectively for better search rankings.
The 10 Biggest Link Building Mistakes
Most companies (brands and SEO agencies alike) make the same link building mistakes. In order to achieve decent search engine rankings, your site needs to have quality inbound links. But simply building links isn’t enough. If your efforts aren’t bearing fruit, check out our list of the biggest link building mistakes and see if you’re making the same ones.
How to Select Great Sites for Guest Posting
Guest blogging is still a powerful link building method when done correctly. Problems occur when you don’t put in the time to properly qualify guest-blogging opportunities. So how do you make sure you’re not wasting your time or endangering your site’s organic value?